The Health Rosetta

The blueprint for 21st century health benefits.

What is the Health Rosetta?

The blueprint for high-performance health benefits.
It's a practical approach built on what successful purchasers do.
HR Components
We drive its adoption by growing an emerging ecosystem.
Think of us as the LEED ecosystem for investing in health benefits.


Benefits advisors, purchasers, topical experts, and others that drive costs and outcomes.

Products & Services

Health plans and plan components, tech & service providers, and caregivers.


The physical places that drive costs and outcomes. E.g. communities, schools, and towns.

An evolving framework

We constantly improve the Health Rosetta to include more & better components, case studies, data, best practices, and solutions.

Expert sourced

We tap a large expert network to crowdsource the Health Rosetta. This lets us surface the best approaches everywhere.

The foundational components

The big levers where most high-performers focus.

Value-based primary care

Properly incentivized primary care is the front line defense against downstream costs. View Component.

Benefits concierge services

Healthcare is complex, even for us. Employees need access to trusted, aligned resources to navigate this world. View Component.

Active, independent plan mgmt.

We deeply optimize spend in every other area. Why not health benefits? Internal & external oversight is critical. View Checklist.

Transparent open networks

Cost and quality are often inversely correlated in healthcare. Focusing on outcomes and known prices is the path to lower costs. View component.

Payment integrity

Ensuring claims are paid correctly and tackling fraud is step one to high-performance benefits.

Transparent pharmacy benefits

Purchasers need true transparency, the facts & data to control decision making. View Component.

Transparent advisor relationships

The benefits purchasing process should be transparent, based on disclosure, and aligned financial incentives. Learn about certification.

Major specialties & outliers

Cardiometabolic, musculoskeletal, and cancer. Catch it early, avoid unnecessary procedures, and get to high-quality providers when needed. Read essay.

Get involved

Improve your benefits

Start down the path to 20-40% lower costs & better benefits, whether you have 100 or 100,000 employees.

Become a member

We help mission-aligned groups and people learn, connect, advance goals, and scale healthcare's fixes.

Get certified

We help benefits advisors stand out through transparency, expertise, and aligned incentives.

Get our emails

News, case studies, tips, and data on Health Rosetta style benefits and our mission to scale healthcare's fixes.