Mark Holland is a best-selling author, national speaker, and respected leader in the insurance and benefits industry, currently serving as President and CEO of CoVerica, a top-tier Property & Casualty and Employee Benefits brokerage headquartered in Dallas, Texas. He leads BenefitHelp™, a NextGen Benefits and Health Rosetta Advisor, guiding clients through transformative strategies that reduce healthcare costs while elevating employee engagement and wellbeing.

Under Mark’s leadership, CoVerica is entering a new era of strategic growth—through organic expansion, targeted M&A, and innovative service delivery across both employee benefits and commercial lines. His focus on culture, client success, and Kingdom impact is shaping a future-forward organization rooted in excellence and mission.

With over 30 years of industry experience, Mark brings a unique blend of entrepreneurial insight and operational leadership. As co-founder and former CEO of BenCom®, he pioneered enrollment and communication platforms still in use by Fortune 500 companies, state governments, and national insurance carriers. CoVerica® continues that legacy of innovation, offering employers next-generation technology to simplify benefits while maximizing value.

Mark’s thought leadership has been featured in national media, including CNBC and Bravo’s World Business Review, as well as industry outlets like BenefitsPRO, Employee Benefit News, and Benefit & Compensation Digest. He is a sought-after speaker for his ability to inspire and educate audiences around the urgent need for transformation in both healthcare and insurance.

Beyond business, Mark is a faith-driven leader committed to building a company that honors God and serves a higher purpose. He and his wife, Jennifer, have been married for over 30 years and are proud parents to Hannah and Samuel.